Lesson 5.2: More Customers, More Revenues

This lesson goes over how to get more customers and increase revenues.


How do we go from "selling a product” to “building & growing a business”?

What we're after is building a robust, sustainable, profitable, long-term business. To do that, we want to understand how to continuously grow our customer base, increase our revenues, and improve our LTV or "lifetime value of each customer".

In this lesson we'll explore some of the methods & strategies for growing our business.