Info Biz Academy:

The Complete Course For Creating Your Info Product Empire!

A Tested & Proven Blueprint That ANYONE Can Use To Build
An Online 'Info-Products' (Information Products) Business!

Whether COVID-19 eliminated your job, you're stuck in a dead-end job, or you just don't know what the future holds and want a new income stream you can count on, Info Biz Academy may be the answer you're looking for!

  • Complete Online Course: The online course includes 9 modules of video instruction, downloads, and tons of helpful resources.               
  • Private Support Group: Membership includes access to a private Facebook Mastermind group where members can ask questions, share strategies, and support each others efforts.

  • Weekly Live Training: Along with the online course and private Mastermind group, there is weekly live training covering everything from business development, to product creation, to case studies, to sales & marketing.

Build a REAL online business, with UNLIMITED opportunities for profits, growth, and direction:
Info Biz Academy will teach you EXACTLY how to start, run, and grow an information-products business,
by showing you PRECISELY how to copy an ALREADY-SUCCESSFUL info-biz!

"Hi, I'm Michael. I'm the developer of Info Biz Academy. I'm also a 5-time Clickbank Platinum Elite best-selling author - and a full-time Online Marketer for over 15 years!"

"Information publishing is what the internet was CREATED to do - publishing information products is a $50+ BILLION market - and growing! Info Biz Academy will show you exactly how to put some of that in YOUR pocket!"

Michael Ullman

If You're Not Where You Want To Be, Give Yourself a Break and Keep Reading!

There's just no need anymore to struggle; it's time, instead, to do something that works.

The easiest, surest way to make money online is to find something that is working now, and do EXACTLY the same thing yourself.

That's what "Info Biz Academy II" is: a 'blueprint' that shows you exactly how to duplicate a long-successful, currently-working, revenue-generating information products business - a complete online course, with live training, and support, all geared to helping you duplicate an already-successful business model.

"If you want to be successful, find someone who has achieved the results you want, copy what they do - and you'll achieve the same results!"

~ Tony Robbins

But no one wants to read that much text! If that's something you're worried about with a sales page like this, keep in mind that the closer someone gets to making a purchase decision, the more likely they are to hunt for specific information. Your most valuable prospects are more likely to leave when there's not enough information than if there's too much

Follow Our Blueprint to Create Your Own
Info-Products Business!

It really IS that simple. Info Biz Academy takes our successful business, and our proven business model, and breaks them down into a series of lessons that show you how to duplicate it, with reliable, predictable results: follow the steps, and you'll have your own successful, money-making business

"Info Biz Academy" is Beginner-Friendly and Requires Little or No Additional Investment.

(... and if you're NOT a beginner, you'll have a tested & proven business model that you can rock even quicker!)

I've structured "Info Biz Academy" specifically so that anyone can use the course to have success online - and by that I mean that virtually anyone willing to make the effort can create a business earning a full-time income online (without putting in full-time hours!)

You don't need to be a "subject matter expert" or have any 'expert knowledge'. And you don't need to be a writer - or even have to do any writing.

Unlike other models such as ecommerce, you aren't competing with a zillion wannabes - and you don't need to invest in inventory, guess what will sell, or deal with the vagaries of 'drop-shipping'.

You don't need a lot of experience, specialized knowledge, skills, or money to succeed; just follow our blueprint and you'll achieve success. Period.

STOP what you're doing and consider: right here, right now is EXACTLY what you've been looking for - specific, clear, and precise instructions for creating a revenue-generating business that actually works!

It's ALL Here - Just Add YOU!

If you sincerely want to succeed online, can follow instructions, and are willing to put in the effort, EVERYTHING you need is right here - NOTHING is left out. Just follow "Info Biz Academy", and you'll be able to supplement your existing income, replace you j.o.b. altogether, or build your own online empire!

Learn From My Mistakes,
Benefit From My Experience!

I've been at this for a LONG time - over 15 years. Like most of us, I bought into 'the Internet Marketing dream' - the idea that "Internet Marketing" could somehow make me money online - a lot of money, quickly, and with just a little effort.

And so I spent years reading forums, buying every push-button auto-pilot Get Rich Quick scheme, trying every business model - blogging, affiliate marketing, CPA marketing, Adsense, PPC, website flipping... you name it, I've tried it.

And yet I continued to struggle, and couldn't seem to find any sustainable long-term success.

Sure, I made some money here & there, but then either the rules would change, a loophole would close, or something would happen, and my fleeting success would come to an abrupt halt.

More often than not, I was either late to the game (trying to do something that no longer worked or had become over-saturated), or simply didn't know how to be effective with what I was trying to do.

But all this time I was learning.

I studied the winners - those who were succeeding, not just in the moment, but over time. I watched what they did, I asked questions, and I 'de-constructed' their efforts.

Eventually I made my most important realization:
the surest (and shortest) path to sustainable success was to look for something that was currently working, and duplicate it as precisely as I could.

I can remember like it was yesterday... a well-known and successful IM'er was talking about his successful  information products business on a forum, and it hit me: it's not HIM that's succeeding, it's what he's DOING that is succeeding. If I did the same thing, I would get the same results he's getting!

It wasn't easy; he wasn't giving away his secrets, and there was much I had to learn through 'trial & error'. But I worked at it and worked at it, and I began to see some success.

Eventually I had the whole info-products business 'decoded', and the results bore that out: I began making a lot of money, and was awarded Clickbank's elite 'Platinum Vendor' status, which is awarded only to a tiny fraction of their 10,000+ vendors.

To achieve 'Platinum' status, the business had to produce excellent info products, and sell a LOT of them.

The model I had developed worked. And worked. And worked...

The information-products business really isn't complicated -
it's actually a simple 3-part business concept;
a reliably predictable & repeatable formula:

    1. Identify 'passionate needs' (burning questions, urgent problems, pressing needs)
    2. Put together the information that answers, solves, or addresses those needs
    3. Get that information in front of the people with those needs

It's works, predictably & repeatedly. The results are more successes than I can count on all my fingers & toes.

And so having decoded the 'what' and 'how' of building a successful info-biz, I set about putting together a program that would show someone - anyone - how to duplicate what I had done: the methods, tools, strategies, and implementation.

The result is "Info Biz Academy"!

Created To Be Easy To Follow

The best plans are worthless if they're incomplete or hard to follow. And so not only does "Info Biz Academy" provides clear lessons and simple "how-to's", but includes tons of tools & resources, case studies you can copy, and unrivaled direct support.

Complete online course with 9 modules of lesson videos and downloadable PDF's.

Ongoing weekly LIVE training with all training sessions also available as replays online.

Private Facebook Mastermind group for questions, support, brainstorming, and community.

Complete 9-Module Online Course

  • Module 1 - Course Overview.
    An overview of all the course modules and lessons.
  • Module 2 - The Info-Products Business.
    A thorough look at the business model: what the info-products business is, how & why the business model works.
  • Module 3 - The Information Products.
    How to brainstorm and generate great info-product ideas, how to validate the ideas to insure they'll sell before developing them, and how to produce the actual info-products - without having to be a subject matter expert, even without doing any writing!
  • Module 4 - Sales & Marketing.
    Easy, effective, and proven no-cost methods to get your info-products in front of the people who want them: how to generate traffic, and rack up sales!
  • Module 5 - Going Further.
    How to grow & scale your business through affiliates, advanced strategies & tactics, and automation!
  • Module 6 - Case Studies.
    Actual real-world current case studies, deconstructed and explained so you can copy them!
  • Module 7 - Tech.
    How-To's and tutorials to show you how to do everything you'll need or want to do!
  • Module 8 - Resources.
    Access a huge and growing compilation of content sources, apps, examples, and more!
  • Module 9 - Archives.
    Access to recordings of all our Live Training sessions and other helpful videos!

Course Blueprint & Guide

  • "Info Biz Blueprint" Workbook & Guide.
    While the 9-module online course covers every facet of the business - what to do, and how to do it - the "Info Biz Blueprint" course workbook gives you a step-by-step guide to manage & chart your progress, laying out each task & to-do in the right order, insuring that you get the same successful, predictable results we get!

Weekly LIVE Training

  • Live Training Sessions.
    Watch 'over my shoulder', each week, as we demonstrate different aspects of building the business, show you new tools & methods, and go over different tactics & strategies. With ongoing Live training, you can be sure you'll stay current & up-to-date with the latest and most effective strategies & tactics, and the newest tools & apps!

Private Mastermind & Support Group

  • Private Facebook Group.
    You'll gain access to our private Mastermind Group where you can ask questions (and get answers!), interact with others, and share ideas - a key to boosting motivation and building success!

TONS Of Tools & Resources

  • Tools & Resources. 
    In addition to the core course materials, live training sessions, and private Mastermind group, you'll have access to an ever-growing library of helpful tools & resources including 'How-To' videos and PDF's, software tools and apps to aid in research, writing, and marketing, and more!

Get Your Points Across by Using Lists

  • Create a nice list of points here.
    What are the points about? Anything you want. This could be a summary of the page so far, for example (remember those scanners?).
  • Make your content easy to digest.You can think of the layouting/formatting task on a sales page in this way: the goal is to present nice, appetizing, bite-sized morsels for your reader. Don't hit them over the head with big words or long paragraphs. Make it easy and fun to experience your sales page.
  • Once you know this, you'll want my product.That's the result you should aim for with your content. Once your reader understands the story and all the points you've made, they will truly understand the value of your product (or service, or whatever you're selling).

In this Text Block, Start Transitioning to the Solution You're Offering...

You've set the scene. You've captured your visitors' attention. You've related to them and told them everything they need to know to truly understand what your product is about. Now it's time to start introducing them to the product.

Keep one thing in mind: your product is the solution. At first, don't talk about it in terms of a product. Talk about how you found a solution and about how this same solution can help others too. Why do all this? Because if you set it up right, you will be the opposite of the slimy, used car salesman stereotype we all despise... you will not be pushing product, you'll be doing everyone a favor.

Here is a Smaller Sub-Heading for Extra Emphasis

Try mixing paragraphs with sub-headings of two different sizes (H2 and H3). You can use smaller sub-headings like the one above to make an important point or for quotes that relate to your story.

Ever notice how non-fiction authors love to use quotes throughout their books? That's because quotes are a nice change of page and they lend authority and gravitas to what you're saying.

Similarly, you can use subtle text highlights, text boxes, short paragraphs, sub-headings and other text formatting to draw your reader's eye to important parts of the text. This also helps break up the page, to prevent wall-of-text-syndrome.

This is Where the BIG REVEAL happens


Now it's time to present your offer as the perfect solution to everything you've been talking about so far in your story.

While we were holding back before, it's now time to be very specific. Talk about your product, what it is, what your customer gets when they purchase. At this point, after all the buildup, your readers really want to know what you have to offer, so don't hold back.

  1. 1
    Show a product image: it's always a good idea to have a visual representation of your product. It makes it more tangible and more "real" in your reader's mind.
  2. 2
    The power of the points list: use this list to emphasize the most important benefits of your product.
  3. 3
    Benefits over features: for every feature your product has, try to translate it into a benefit (i.e. a positive end-result your customer will get).
Product Name
Product Name

What People Are Saying About Our Solution

“Social proof comes with customer testimonials.”

"Customer testimonials are a powerful conversion element. Display them here to demonstrate that your product has many customers and that those customers are very happy with their purchase.

We like to do what many others have done already. There's safety in numbers. Testimonials can be used to give your visitor that sense of safety."

Shane Melaugh
- Job Title or Role

“Here's what the perfect testimonial looks like..."

“The perfect testimonial looks a lot like this one: it has a heading (this shows the best part of the testimonial), one or two paragraphs of text, an image, a name and (optionally) a role to go along with the name. Also note the use of quotation marks in the testimonial text."

Samantha Allen
- Job Title or Role

“Can you ever have too many testimonials?"

“It's a fair question: can you have too many testimonials?

The answer is: you can, but the problem is usually not the amount but the quality of the testimonials. If you have good, enthusiastic and real testimonials that mention specific details and benefits, don't shy away from adding 10, 15, 20 or even more to the page.

Just don't add a ton of boring or generic testimonials.

Shane Melaugh
- Job Title or Role

Welcome to the Main Purchase Section

Here we have a highly attractive purchase section. We display another paragraph of text, which is a strong call to action to your readers. In addition, we have a product image, unmissable large button and some guarantee and safety symbols.

Product Name
Product Name

100% Satisfaction Guaranteed

Secure Payment

A Few More Testimonials to Prove it Works for Real People

“Keep displaying testimonials for social proof."

“Here, we have a second testimonials section, right after the purchase section. Now that we've asked the reader to pull the trigger, they might feel some resistance and testimonials can help reassure them.”

We like to do what many others have done already. There's safety in numbers. Testimonials can be used to give your visitor that sense of safety.

Shane Melaugh
- Job Title or Role
Shane Melaugh

Creator of [Product Name]

About the Author

When selling online, it's easy to forget that people prefer buying things from other people. If there's any element of personal branding in your product, use this section to write a few paragraphs about yourself.

Keep it short, as this page is about your product, not your life story. But a few personal details mentioned here can help build rapport with your reader. It's a reminder that there's a real, trustworthy person behind this product and they aren't buying from a faceless corporation.

It's Time to Start Addressing Your Visitor's Last-Minute Objections

After the first call to action, use testimonials, case studies, more points lists and more text blocks to address all possible objections your visitors may have. Knowing these objections is very important... and you can learn all about them by talking to your customers and visitors. Give them a way to communicate with you and you'll quickly learn what's on your reader's mind as she goes through this page.

This part of the sales page can be a lot longer than it is in this template. There may be many objections that come up and you can address them all. If you dedicate a separate text block or a sub-heading to each one, your visitors can easily find the ones they have on their minds and skip the rest.

Use Sub-Headings Before Every Major Objection You Address

People are risk averse. We dread making a mistake and wasting our time and money on something that turns out to be rubbish. This is the part of the sales page where you can appease all those worries. One of the most important things you must learn about people in your market is what kinds of objections they have, so that you can effectively address them here.

Advantages vs Disadvantages

Here's a section that you can use for many purposes. For example, you can use it to showcase how your solution is better than other solutions out there. Or, compare the problems your reader is facing right now with the great solutions they'll enjoy once they purchase.

The Pros List

  • Proin arcu nulla, varius sit amet ligula ut, porta convallis dui.
  • Nullam feugiat est porta, semper felis iaculis, luctus nisi.
  • Aliquam ac ipsum convallis, dignissim lacus ut, maximus enim.
  • Phasellus nec arcu non augue egestas
  • Duis accumsan, dui et semper

The Cons List

  • Proin arcu nulla, varius sit amet ligula ut, porta convallis dui.
  • Nullam feugiat est porta, semper felis iaculis, luctus nisi.
  • Aliquam ac ipsum convallis, dignissim lacus ut, maximus enim.
  • Phasellus nec arcu non augue egestas
  • Duis accumsan, dui et semper
Product Name
Product Name

Here's a "What You Get" Section (Plus the Second Call to Purchase)

  • Vivamus sit amet lacus eu odio lacinia efficitur venenatis quis tellus. Ut eget
  • Sed egestas diam vel iaculis dapibus.
  • Fusce tortor lorem, fringilla et tortor
  • Pellentesque non facilisis purus, id
  • Facilisis purus, id lorem ipsum ultrices
  • Ultrices erat nubia nostra himenaeos.

100% Satisfaction Guaranteed

Secure Payment

100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. If you don't get [a specific benefit that your product promises] by [a specific span of time in which you guarantee your product to yield results], just let us know and we'll send you a prompt refund.

Frequently Asked Questions

Why add an FAQ section like this?

How about adding a contact link?

What about exit intent lightboxes?

What questions belong here?

Have you tried a chat widget?

Answer questions, save space.

P.S.: Welcome to the post script section of the page. You can have one or several of these. This part is all about loss aversion. Here is where you can remind your reader that if they don't jump on this opportunity right now they will be missing out.

After the post scripts, use the link below to link to your purchase section or the checkout page.

Copyright - Info Biz Academy